As mountain ranges become the go-to travel destination, mountain fashion is also gaining popularity with searches for "skiing fits" up 255 per cent, and "mountain trip outfit" up 35 per cent on Pinterest. Fashion rental platforms are experiencing a surge in skiwear loans, indicating a growing interest in stylish après-ski attire.
For those heading to the mountains, brands are ready and waiting to greet those who have hung up their poles for the day, swapping their ski boots for Moon Boots.
Chic Accessorizing: From Slopes to Après
To aid the slopes-to-après pipeline, skiers are looking for tasteful ski accessories to add to their mountain looks. When it comes to après ski, renters are seeking outfits that transition effortlessly from the slopes to evening gatherings. Fluffy gloves, knitted bonnets and bum bags are stand-outs.
Designer ski goggles are another popular addition. By Rotation clients are renting ski goggles from brands including Celine, Chanel and Gucci. Goggles are a notable cash cow for brands looking for small luxuries to invest in to bolster business as consumers draw back from increasingly inaccessible high-ticket purchases.
Smaller pieces are also a smart sell for clientele that are already in the area. Mytheresa’s Kaminetsky says they are rather looking for unique pieces to wear to dinners or parties, from hats to statement fine jewellery.
Read also: Mountain Style Inspiration
High-Altitude Mob Wives: The Fur Trend
This season Aspen has been ladened with fur coats. Mytheresa is catering for this trend at the Bemelmans pop-up, expecting that Aspen visitors will follow the trend. “There will be faux furs and OTT outerwear,” Kaminetsky says.
Jewelry Trends to Dominate This Ski Season
Let’s face it, winter fashion can sometimes feel a little…well, monochrome. Step aside, gold, because silver is having a moment. From chunky chain necklaces to delicate, layered bracelets, silver jewelry adds a touch of cool sophistication to any winter outfit.
Here are the jewelry trends set to dominate this ski season:
1. Chunky, Mismatched Pearls
Move over, basic pearls. This winter, it’s all about chunky, mismatched pearls that scream individuality. Think of it as the pearl necklace’s rebellious younger sister, stomping onto the scene with bold colors and unconventional shapes. Brands like Alighieri and The M Jewelers are reimagining pearls with a modern edge.
2. Edgy Statement Brooches
Remember your grandma’s dusty brooch collection? It’s time to raid her attic (or your local vintage store) because brooches are back in a big way! Think edgy statement pieces with geometric shapes, whimsical enamel designs, or even vintage finds with a touch of Art Deco flair.
Read also: Après-Ski Decor Guide
3. Mismatched and Sculptural Earrings
Forget boring studs, this winter, your ears are the canvas for a masterpiece. Think mismatched earrings, sculptural shapes, and layers upon layers of cascading chains. Completedworks offers mismatched pearl and crystal earrings and ear cuffs that add a touch of avant-garde drama.
4. Silver Sophistication
Take silver jewelry to new heights with sculptural pieces and organic shapes.
5. Bold Bracelet Cuffs
Give your wrists some well-deserved attention with the comeback of the bracelet cuff. This winter, ditch the dainty bangles and opt for bold, sculptural cuffs that make a statement. Brands like Saint Laurent and Jennifer Fisher are taking the bracelet cuff to new heights with their modern interpretations of this classic style.
aprés-ski aesthetic | internet fashion trends explained ❄️ winter outfit ideas
This year, fashion rental platform Pickle has already seen its skiwear loans rise 635 per cent year-on-year, and the season is just getting started. The volume of ski rentals has increased 88 per cent since last month and co-founder Julia O’Mara expects that number will continue surging.
Consumers are looking for pieces to transition from the slopes to the evening, says By Rotation founder and CEO Eshita Kabra-Davies.
Perfect Moment is exploring new categories this season, such as bags, to tap into ski opportunities beyond the sport itself.
Following on from a boom last season, rental is going big on ski. On By Rotation, skiwear tends to make up over 50 per cent of the platform’s Trending Edit during ski season.